Ben Affleck, Matt Damon “Air’ Movie Heading to SXSW – Variety

Ben Affleck and Matt Damon’s Nike drama “Air” heads to Austin, Texas.

The movie will premiere at South by Southwest on the closing night time of the competition on March 18 on the Paramount Theater at 6:30 p.m.

Amazon is about to launch “Air,” targeted on real-life Nike shoe salesperson Sonny Vaccaro and basketball legend Michael Jordan. It hits theaters on April 5, in line with the movie’s file. An extraordinary staff with all the things in its path. The unwavering imaginative and prescient of a mom who is aware of the worth of her son’s immense expertise. and the basketball participant who will turn into the best participant of all time.”

Amazon declined to touch upon the movie’s SXSW premiere.

However, SXSW confirmed the information in a press launch the next day.

Claudette Godfrey, Vice President of Film and TV at SXSW stated, “We are so excited to wrap up the 2023 SXSW Film and TV Festival with ‘Air’.” featured present which captures the emotion behind the creation of this legendary model. We knew it will be a really distinctive expertise.”

Affleck stated he could not. “Imagine a greater place for a film launch.”

“I couldn’t be more excited to surprise the SXSW audience with our first ‘Air’ screening,” he stated. “The energy in Austin is on a level of its own. And we know audiences will embrace the film’s inspiring story and great performances.”

Affleck and Damon reunite as Nike executives Sonny Vaccaro and Nike co-founder Phil Knight, respectively, whereas Viola Davis performs the function. As Michael Jordan’s mom Deloris, “Air” additionally stars Jason Bateman, Chris Messina, Chris Tucker, and Julius Tennon. Michael Jordan’s character, whose Air Jordans revolutionized the sneaker trade, would not seem within the movie. Lex Convery wrote the screenplay.

Affleck has additionally directed an R-rated movie, marking his first behind-the-scenes comeback since 2016’s “Live by Night.” Take residence Best Picture, and naturally, Affleck and Damon gained an Oscar in 1998 for co-writing Good Will Hunting.

SXSW takes place March 10-19. Other notable premieres embody shock screenings of Paramount’s “John Wick: Chapter 4,” Paramount’s “Dungeons & Dragons: Honor Among Thieves,” “Evil Dead Rise.” and the Eva Longoria-directed biopic “Flamin’ Hot.”

(Updated Tuesday, March 14, with affirmation from SXSW.)

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