Introduction
Peacock, NBCUniversal’s streaming service, has been struggling to gain traction since its launch in 2020. Despite having some of the most popular shows in the world, including The Office and Parks and Recreation, the service has failed to draw in viewers. This is largely due to the lack of “must see TV” on the platform, as well as a lack of original content. As a result, Peacock is in danger of becoming a forgotten streaming service, and it is unclear how it can turn things around. In this article, we will discuss why Peacock is struggling and what can be done to fix the problem.
What is Must See TV?
Must See TV is a term used to describe a television program that is so popular that people feel they must watch it. In the past, these shows have included Seinfeld, Friends, and The West Wing. These shows were so popular that they helped to define the networks that aired them. For example, NBC was known for its Must See TV lineup, and it was a major part of the network’s success.
Why Peacock is Struggling
The primary reason why Peacock is struggling is because it lacks Must See TV. The service does have some popular shows, such as The Office and Parks and Recreation, but these shows are not as popular as they once were. Additionally, the service does not have any original content that is generating buzz. As a result, viewers have no incentive to subscribe to the service.
The lack of Must See TV is compounded by the fact that many of the shows on Peacock are not available in all markets. This means that viewers in certain countries may not be able to watch the shows they want to watch. This is a major problem for Peacock, as it limits the service’s potential audience.
No Fix is In Sight
Unfortunately, it does not appear that there is an easy fix for Peacock’s struggles. The service has been trying to acquire more content, but it has had limited success. Additionally, the service has not been able to launch any original content that has been able to draw in viewers. As a result, it does not appear that the service will be able to turn things around in the near future.
Conclusion
Peacock is struggling because it lacks Must See TV and no fix is in sight. The service does not have any original content that is generating buzz, and it is not available in all markets. As a result, viewers have no incentive to subscribe to the service. It is unclear how Peacock can turn things around, but it will need to find a way to acquire more content and launch original content that can draw in viewers if it wants to be successful.
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